Pioneers create new professions by pursuing a new activity with passion. The spontaneous and creative pioneering phase is followed by professionalization: because clients
want to know exactly what they are spending their money on and what they can expect from influencers. This diploma course guarantees your professionalization.
Are you aiming for a career as an influencer? Is your dream job fitness influencer? Do you like taking photos and writing about your lifestyle? Do you want lots of friends and followers on Instagram? Then it's high time to earn money with it - and create a fulfilling, modern career out of it.
Here is an initial overview of the content of the first influencer diploma course in Switzerland:
- Professional copywriting, writing, editing
- Photography: Image and image processing
- Web videos: Shooting, editing, dubbing
- Persuasion and influence: psychological basics
- Content & influencer marketing
- Personal branding: presentation and camera training, speech training
- Media law; publishing management
- In-depth study of luxury influencer marketing
- In-depth study of fashion influencer marketing
- In-depth study of fitness & food influencer marketing
- Specialization in specialized journalism
- Diploma examinations
Duration: 6 to 12 months, 40 teaching days, 400 lessons
LECTURERS
Half of our lecturers are successful influencers. They are complemented by specialist lecturers in areas such as language, text, photo & film, personal branding, marketing and media law
and specialized journalism.
Melanie Balasopulos
Owner, SO/IN Agency AG; Zug. Advisory board member of swiss digital influencer academy.
Livia Bass
With simpleandmore.ch, she has established herself on topics such as "Outfit" and "Food & Drinks".
Benjamin Friant
He is one of the best scooter riders in the world and a gifted photographer / filmmaker.
Jasmine Kopp and Jan Schumacher
Jasmin and Jan are a couple. He has made a name for himself as a model. She is the driving force behind their joint platforms.
Prof. Dr. Ivo Hajnal
Linguist & author; specializes in Digital CorpCom, AI & chatbots; SR President, Text Academy Foundation.
Andri Perl
Writes novels and raps with his band Breitbild. Is a Germanist and cantonal councillor in Graubünden; from Chur.
Daniel Sager
Agency owner for potential analysis and career coaching. Personal branding pioneer; from Lucerne.
Riccardo Signorell
Agency owner: "Signorell" is an international production agency for brands and digital culture, Zurich.
Peter Wolf
Tech. journalist, Editor-in-Chief Swisscom "Think Tank e-Foresight"; Advisory Board swiss digital influencer academy
PLACES OF STUDY
The training is centered in Zurich. Classes take place at Technopark Zurich near the main railway station. From 2019, the course will also take place in Bern and Lucerne.
Study visits to Davos, Berlin, Monaco and Milan complete the basic training.
