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Online Marketing / Digital Marketing (Cert.)  (Schwyz):
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Sofort zur richtigen Weiterbildung

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Lucerne Pfäffikon SZ Schwyz Sursee Willisau Zug
21km distance
Address:
Aabachstrasse 7
6300 Zug
KBZ – Kaufmännisches Bildungszentrum Zug
In addition to vocational education and training (VET), the Zug Business Education Center (KBZ) offers continuing education, further training in the areas of finance, fiduciary services and real estate, management and digital transformation, marketing and sales, human resources and business school. More than 100 teachers teach over 1,200 participants each year at the KBZ in courses, seminars and at the College of Higher Education for Business (HFW Zug).

To ensure that you receive a recognized qualification, we work together with established educational partners and companies in the Zug economic region. This means you can be sure that your continuing education, further training is practice-oriented and offers real added value for the job market.
Region: Zentralschweiz
Sites: Zug
Next start date
Zug
10/25/2025
Next info event
Online
8/27/2025
Order info
23km distance
Address:
Winkelriedstrasse 35
6003 Luzern
SIMAKOM Management School
(5.3) Very good 32 32 Ratings (96% )
SIMAKOM is the specialized college for marketing, sales and HR training.
You can expect a highly motivated team of experienced, practice-oriented experts. By specializing and concentrating on these core competencies, students benefit from above-average professional and methodological expertise. This is impressively confirmed by the high success rates in the federal examinations and the feedback from students.

Your advantages at a glance:
- Central course locations in Lucerne, Rotkreuz, Sursee and Zofingen with modern infrastructure and a learner-friendly atmosphere.
- The teaching is focused, concentrated and efficient.
- Well thought-out combination of face-to-face and online teaching.
- Workshops to promote the "desire to learn".
- SIMAKOM is eduQua certified by SQS.

Whether for the next step in your career or for targeted skills development - SIMAKOM "The desire to learn"
» Company conditions and cooperation opportunities
Strengths: Sensational success rates - Specialized technical college - Maximum efficiency: the perfect mix of virtual and face-to-face teaching - Lecturers from the field - Central locations
Region: Aargau, Zentralschweiz
Sites: Luzern, Rotkreuz, Sursee, Zofingen
Next start date
Online
9/16/2025
Certifications, Memberships, Qualifications:
Firmenangebote
Blended Learning
Bundesbeiträge
Cicero
eduQua
HRSE
Innovative Ausbildungsmethoden
Online-Unterricht
Schweizerische Eidgenossenschaft
Swiss Marketing
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You can complete training and continuing education, further training in marketing at many schools and educational institutions throughout Switzerland. Some larger institutions have schools at several locations, for example in Zurich, Bern, Basel, Uster, St. Gallen and Winterthur. As the number of training providers in the field of marketing and internet marketing is very large, there are attractive training courses on offer in all major cities and at a number of other locations from which you only have to choose.
It is best to start by looking for the course that interests you the most, whether this is a certificate course or a course leading to an Advanced Federal Professional Examination (AFPE). You can then see exactly which educational institutions offer these individual further education courses and in which region and at which locations they are to be found. This information will help you to narrow down your search further and find the right school for your training more quickly. Read the brief description of the schools carefully and then ask for comprehensive documentation on this specific course in Internet Marketing to be sent to you by post or email.

With online marketing or digital marketing, companies are active with their marketing measures where customers are - namely in the digital sphere. Today's customers use their smartphones to go online anywhere and at any time and are often on the move digitally. Companies have a wide range of marketing opportunities online. The goals for digital marketing must be formulated SMART:

  • S = specific (clear and precise)
  • M = measurable (define KPIs)
  • A = acceptable or achievable within a predefined period of time
  • R = realizable through available resources
  • T = scheduled = can be realized within the defined period

 

With digital marketing, target groups can be reached precisely with specific advertising messages and offers. Marketing on digital channels along the customer journey enables precise monitoring and cost control (almost in real time). This also allows online marketing measures to be continuously optimized. In online marketing, the channels and measures must be coordinated in such a way that the target group is reached via as many contact points as possible along the customer journey in order to positively influence the customer experience.

 

The relevant specialist knowledge can be acquired through continuing education, further training in online marketing. The options range from a simple online marketing seminar or online marketing course to Advanced Federal Professional Examination (AFPE) in Web Project Management, postgraduate courses at a College of Higher Education, University of Applied Sciences or a Bachelor of Business Administration with a specialization in Digital Marketing.

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